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Understanding McLuhan
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05058_Field_OMCO T12.txt
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1996-04-10
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484b
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14 lines
quadrant.
Q: There seems to be a new interest in McLuhan.
What is it, do you think, that people are finding in
his work?
A: I think he should be constantly consulted as
someone who provides the uncanny and unusual
task of asking us, are we becoming dogmatic, are
we becoming doctrinaire, is our theory becoming
rigid? Whether or not he should be the litmus test,
the standard in our field, I think obviously that in
that regard, he is one of several who are